The poster for the film called Smiley is very good at making the film look terrifying and spooky by using a series of dark colours in its colour pallet like black, red and white. The main image complements the colour pallet as the mask on the front is something you don't normally see on a person, and that the white and red of the stitches show danger and death.
The writing is in a bright red to make it stand out and show blood which could indicate death. Also the background image Is very normal, like at a wall in a spare room, not in a forest or a school as they are typical horror film settings.
The title of this horror movie poster -Smiley- is very effective at giving a connotation of happiness but upon seeing this poster the thoughts of happiness will not be there anymore as the sight of an inhumane picture -the mask with a smile- changes the emotions brought to the watchers.
Overall I think that this horror film poster is very effective at giving a scary effect before even watching the film.
You have made a number of relevant points concerning imagery and colour pallet, well done!
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1) Break your work up into logical paragraphs e.g. one for all your sentences regarding the colour pallet, one for imagery and one for title/text.
2) Write a paragraph about why the title fits the horror genre and why it will attract the target audience to the film.
Main target for your target sheet: use paragraphs.
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