Mock Exam Dirt

Mock Exam Work Dirt:

2) The first reason would be to increasing the marketing of the film. This would be because the people who play the video game will become more interested in the film.

The second reason would be for more profits because while people are watching the movie people are then using the game. Also it Keeps the film in the public eye for longer.

3) The first use and gratification is entertainment, the lego movie video game is entertaining because the target audience will find the game fun and enjoyable.

The second use and gratification is personal identity, the characters in the video game are the same characters in the film and some people may want to relate to themThe lego movie video game is fun for the target audience as it is made up of lots of bright colours and it allows people to escape reality and meet humour.

The third use and gratification is relationships the video game can cause discussion with things in the video game. Also this includes online video game forums.

The fourth use and gratification is information, people who play the game will know the colour pallet of the same colour . It also includes the characters from the film.

4) In the main theatrical posters the characters are staged in the way big action films have there characters positions, for example Avengers: Infinity War has the characters standing like that. All of the film posters have a tagline,typography and a specific colour pallet. These different genre codes are well used and focused for the family target audience as for the credits, the parents may find an actor/actress they enjoy to watch. The imagery is intertextuality as it is completely made of Lego and that can earn more popularity for a the family audience . The four close up posters can give sense of the film being fun. The character posters have stereotypes as an average hero, female role model,evil villain and a wise old man. People can related to emmet as he is a hero who fights evil, this links back to the family target audience as the children would enjoy being the people who are heroes.